Whether you’re running a distillery, winery, or slinging a variety of delicious beverages in a tasting room, you know how important a POS system is. From ensuring guest satisfaction during their visit to tracking all of your data on the backend, it’s key to find a POS that’s both user friendly and robust in its efficiencies.
Below are specific tools that make up the best POS system for tasting rooms!
POS System Tools That Make Service Fast & Simple
POS systems for tasting rooms should support your staff in serving up the best customer experience possible at your establishment. Exceptional service matters, and these tools equip staff to do just that!
Easy-To-Use Flight Tools
There’s a lot to choose from on your menu. Luckily, guests don’t have to choose just one beverage to get their taste buds on! Flights are popular in wineries and distilleries, and the best POS system makes flight orders easy to input as a server and quick to assemble for bar staff.
- Customizable: Depending how you set selections up in the backend, guests can choose from 2-8 options in their flight and also pick from any assortment of beverages you make available.
- Input flights fast: With dynamic tab functionalities, staff members easily add a flight to a tab. Because a flight can be a unique inventory item, staff is immediately shown all of the beverage options on their device, and can add each choice to the tab as the thirsty guest rattles them off.
- Quick delivery: As soon as a server inputs a flight order, the bartender receives it instantly. They can then get assembling and the guest will be enjoying their drinks in no time!
Flights are good for business and now, with the best POS systems, seamless for staff!
Mobility Streamlines Staff Duties
Wineries and distilleries are fast paced, and your POS system shouldn’t slow you down. That’s why the best POS systems are mobile. With small, portable devices and cloud-based technology that syncs all information to one place, staff can help customers anywhere in the tasting room. Plus, because all staff devices are in sync, any staff member can add to any customer’s tab, giving guests many options for assistance.
Speaking of tools convenient for both staff and guests alike, the best POS system also offers the ability to start and hold tabs open without holding onto physical credit cards. No more tracking down a guest’s card in a crowded rolodex when they’re itching to get home!
Both mobile POS devices and card on (digital) file are tools meant to help tasting room staff be more efficient, instead of complicating their jobs.
Digital, Customizable Menus
Speaking of being a staff member’s best friend, easily changeable menus supported by POS systems also ease the burden of menu management. Your tasting room’s drink menu is very seasonal, and that means your menu has to be easy to update.
Thanks to digital, cloud-based menus, a quick update in one place updates all menus across all devices instantly. That means guests always have the most up-to-date menu available, so they’re never ordering last week’s special or a bottle that you no longer have in stock.
Timed menus are also a great tool to use for time-sensitive pricing, such as Happy Hour. This set-it-and-forget-it tool lets you set days, hours, and prices when you want your menu to automatically update.
The best POS system also supports any food you serve. Who doesn’t like a good whiskey and cheese pairing?!
POS System Tools For Contactless Ordering
Part of great service is providing options for how guests choose to order and checkout. In this digital age, the options guests are seeking are contactless!
QR Code Ordering, Menus, & Payment
This convenient ordering tool totally changed the tasting room landscape during the pandemic. Guests simply scan a QR code to view the menu, start their own tab or order with staff, and close out and pay from their own smartphones.
This enhanced service experience puts all ordering power in guests’ hands. And this technology isn’t replacing humans in service, it’s actually bettering the interactions between staff and guests. Now, staff can wholly focus on guests instead of running around with physical tickets, receipts, and cards. By eliminating those more tedious, administrative tasks, staff can upsell and educate guests. Not everyone has read The Wine Bible, and teaching guests the key differences between merlot and pinot noir is a great opportunity to dazzle!
Diversify Revenue Streams With An Online Store
Another contactless option that’s popular right now is purchasing via an online store. This is a great place for your distillery or winery to sell packaged beverages to-go, or branded merchandise! A customizable and branded site can help you rake in those dollars apart from your tasting room, which is always beneficial for business growth. People are increasingly drinking at home, and beverage businesses are meeting demand by bottling more and more goods.
POS System Tools For Easy Inventory Management
Selling via different contactless options can make inventory management complicated. But not with the right POS system! The best POS system for tasting rooms integrate with third party softwares to make their capabilities even more robust.
The most pertinent integration for distilleries and wineries is inventory management software. It’s the ultimate time-saver for both back of house and front of house staff—BOH doesn’t have to monitor inventory counts in the warehouse, and FOH doesn’t have to manually enter sales data. Especially when you’re selling beverages both on-premise and online, it’s helpful to have a software ensuring utmost accuracy.
Not only does this keep your tasting room more organized, it also helps you minimize waste and maximize profits. You worked hard to get your delicious wine and spirits bottled, and it’d be a shame for any of it to go to waste just because of failed processes or bad data.
Fully Integrated With POS
Besides number-crunching, inventory management software works with other parts of your business, too. Dynamic menus are actually linked to this software, so as your barrels update between states—active, inactive, kicked—that information is updated across all devices.
That goes for guest-facing menus, too! Kicked barrels are automatically removed from all ordering interfaces. When you open a refreshing new blood orange gin, it’s available instantly to be enjoyed. This functionality is key for a business like yours where the menu is constantly changing.
Other integrations that the best POS systems offer? Accounting, business management, and ecommerce, for starters!
POS System Tools For Comprehensive Reporting
The best POS system also equips you with easy-to-use reporting tools that are customizable to your business, and give you insight into your most popular items.
Online Sales Dashboard With Pre-Built Reports
Because all of your data is in the cloud, it makes for an online sales dashboard that’s available anytime on any browser, reflecting real-time numbers. Yes, that means reports from all sales channels live in one place, whether it’s on-premise, online, a QR code order, or from an off-premise event.
This accessibility gives you a look behind the curtain at any time of day. This lets you make decisions fast, such as adding a staff member if you project a busy Saturday night, or readying another bottle of that citrus vodka that people can’t seem to get enough of!
The best POS system provides you with pre-built reports, so there’s no blocker to getting key insights right away. Reports should also accommodate tax, liquor laws, and all accounting needs. This tool is all about saving you time and headaches!
Robust Reports You Care About
Liquor law reports come in handy, but you’re most curious about what is making your tasting room tick. It’s important that you’re able to customize your reports so you can identify the insights that you care about. Here are some available from Arryved that may fit your fancy:
- Best sellers: A clear item rank that shows which beverages are selling the most is key to building a buzzing distillery, winery, or any tasting room business.
- Purchase size: It’s important to know if you’re pouring mostly tasters of your Chardonnay, and full glasses of your Sauvignon Blanc. If that’s the case, ditch that Chardonnay! You can optimize sales and know what to refine on the next blend with a report like this that breaks down orders by pour size.
Customizable reports are all about identifying what your customer base likes the most. They’re the ones you have to please, after all!
POS System Tools For Building Community
You know how important it is to have a crew of people that have your business’s back and spread the word about your delicious menu. That’s why the best POS system sets you up with the appropriate tools to garner loyalty in your community.
Reward Loyal Guests With Insider Programs
One obvious tool that encourages loyalty is a rewards program. This drives more traffic to your tasting room, builds your brand name, and engages the people that love your products the most.
Members earn points by spending money with you. Points are redeemable for discounts, free merchandise, or even exclusive products and releases. Because the best POS systems fully integrate with loyalty programs, member information and engagement level, plus points earned and redeemed, are all tracked in one place by your POS.
POS systems also assist in communicating with members. Easily send email marketing messages to invite members to events, encourage them to purchase a pre-release, or offer a free flight with a t-shirt purchase.
Not only does this keep your loyalty members spending money, it also creates FOMO for non-members. If they see guests getting special discounts across the tasting room, they’re bound to want to join the program themselves!
Participate In Local Events & Throw Your Own Neighborhood Parties
Traveling offsite is a seamless experience with the right POS tools available. We already know the best POS system has inventory management covered, but another handy tool for off-site event-going is offline mode. Internet connectivity is spotty at farmers markets or any other event you may be holding shop at. With offline mode, you can keep raking the transactions in, and all of that sales data will sync again once you have a stable connection.
As far as hosting on-site events, here are some other helpful POS features:
- Venue tracking: If your tasting room has separate areas to manage, it’s great to use venue tracking to keep staff organized and determine the unique performance of each location. Perhaps customers tend to buy more bottles to-go when they exit through the gift shop. If that’s the case, funnel all customers through there when they leave!
- Event deposits: Enabling guests to throw their own events in your space is a great way to get new foot traffic in the door. You can easily set up and track deposits and ensure you have the staff and inventory necessary by using this POS tool.
- Will call reporting: Hosting a ticketed event? Will call reporting lets you look into paid-for attendees, manage any remaining tickets, and easily look back at performance reports from any particular event.
Tools like this prove that your POS should do much more than just process payments with existing customers. Your POS should provide tools that help you get new customers and retain your existing fanbase at the same time.
POS System Tools That Support Your Team
The best POS system has a team of humans that are just as supportive, helpful, and empathetic as your team is. By providing free support and transparent pricing, your POS proves that they’re on your side and rooting for your success.
Free, 7 Days/Week Phone & Email Support
Whether you run into an issue on a Friday night or just need help reading a report on a Monday morning, your POS support team should be there. With go-getter attitudes and industry expertise, support from the best POS systems is readily available to solve any problem in a timely manner.
In addition to answering questions every day of the week, the best POS system’s support is there to help set up your online store, customize your digital menu, and do everything in between. The Arryved Support Team, for example, manually built hundreds of individual websites for customers during the COVID shutdowns in March 2020. At a time when customers couldn’t make in-person sales, these websites allowed them to continue transacting online, and in some cases saved businesses from having to close entirely.
And that shouldn’t drop your jaw! That kind of intentional elbow grease and TLC should be expected from your POS. After all, you work your butt off for your customers! Your POS support should do the same for you.
Transparent Pricing Structure
A POS system like this sounds hearty, right? And while you may be thinking this comprehensive system for tasting rooms may cost an arm and a leg, you’re mistaken.
Features like the ones listed above are free with the best POS systems. In fact, all you would pay is credit card processing fees—at market pricing, to boot!
If your POS is hesitant to reveal their pricing structure transparently, you’re talking to the wrong system. Your bill should never come as a surprise and you should feel as though your POS system is going above and beyond in robust features to keep your business.
It’s not all too good to be true: Arryved POS pricing is fair and transparent with no contracts and no fees. We work with you and for you, ensuring the best prices, service, and humans available.
Get a free, custom demo from a friendly industry veteran today!